M.Sc. Marketing & Brand Management

Fresenius University of Applied Sciences (HS Fresenius) Idstein

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  • Over 1,500 EUR/sem
    Tuition
  • Rolling intake
    Intake
  • English
    Language
  • 4 semesters
    Duration

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About the programme

The master's in Marketing & Brand Management (M.Sc.) at Fresenius University of Applied Sciences is an internationally oriented programme that combines strategic marketing, brand management and consumer research. It is aimed at holders of a business-related bachelor's degree who want to work in marketing and brand management. Topics include strategic marketing, brand strategy and positioning including brand architecture, consumer behaviour and psychology, and advanced market research methods, all built on methods for understanding consumers in depth. You can expand your language skills with a German course and shape your profile through an elective module, an internship or a semester abroad. Graduates can work in marketing and brand management, corporate communications, strategy consulting or leadership roles, in companies of all sectors or non-profit organisations, or go on to a doctorate.

Fields of study

Business & Management(Business & Economics)

How to apply

ChannelDirect to university
Modeonline
APSRequired for Enrollment

APS checks your degree papers. You need it if your degree is from India, China or Vietnam.

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Requirements

What you need to apply for Marketing & Brand Management at Fresenius University of Applied Sciences (HS Fresenius)

English language

IELTS Overall
6/ 9.0

Academic requirements

Completed Bachelor's degree
Required
Minimum ECTS credits
180

ECTS are study credits. One year of full-time study is about 60 ECTS.

View academic requirements details

yes

APS verification

APS certificate
Required for Enrollment

APS checks your degree papers. You need it if your degree is from India, China or Vietnam.

Prerequisites

You must have completed a Bachelor’s study program with at least 180 credit points.

In your Bachelor’s degree, you must have gained 60 credit points in the fields of business or economics.

For more information, please contact our Study Advice Service.

Your English language skills must be equivalent to Level B2 of the European Framework of Reference for Languages.

Documents checklist

What to prepare for your application to Marketing & Brand Management

Programme-specific documents

You have applied with a foreign university entrance qualification for a bachelor or master study program here at Hochschule Fresenius. In order for us to consider your application, please upload at least your CV and your secondary school leaving certificate (application for bachelor studies) or your bachelor transcript of records (application for master studies) to the application portal within the next 10 DAYS via https://www.hs-fresenius.com/application/file-upload/. (opens in a new tab)

https://www.hs-fresenius.com/wp-content/uploads/INFO-Step... (opens in a new tab)

If you fulfil the admission requirements, your personal study advisor will invite you to an admission interview. The admission interview is not a knowledge test. We would like to find out more about your personality, your reasons for choosing Hochschule Fresenius and your motivation to study. The interview is scheduled for 15 minutes.

After successful completion of the admission interview, we will send you the study contract with all details on the next steps.

This programme applies directly to the university. Submit your documents through the correct channel before the deadline.

Open application portal (opens in a new tab)

Apostille and notarization

Requirements vary by nationality and issuing country. Many German universities require certified translations and, in some cases, document apostilles. Verify current requirements directly with the admissions office, or use our document services for guided preparation.

Need help preparing your documents?

Our document preparation bundle covers SOP, CV, LOR, and translation coordination, reviewed by our team.

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How to apply

Step-by-step guide to applying for Marketing & Brand Management at Fresenius University of Applied Sciences (HS Fresenius)

Application quick facts

Apply via

Direct to university

Mode

online

APS

Required for Enrollment

APS checks your degree papers. You need it if your degree is from India, China or Vietnam.

Application fee

595 EUR

Address

Carl Remigius Fresenius Education Group

Open application portal (opens in a new tab)

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Costs

Tuition

Over 1,500 EUR

per semester

Semester contribution

N/A

per semester

Application fee

595 EUR

per application

Estimated year-1 total cost

14,904 – 23,904 EUR

Includes tuition, semester contribution, and estimated living costs. Range accounts for lifestyle differences.

Additional fee information

880,00 € monthly + 70,00 € per month (non-EU)

Registration fee 595,00 €

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Admission outcomes

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