Working Student (m/f/d) in Marketing - Focus on Data Research and Analysis
Intershop Communications AG · Jena
WerkstudentGerman needed: not said
Still open on 2 NovKey facts
- Subject you study
- Business Administration, Marketing, Business Informatics, Data Science
What you'll do
- Data research: Researching and collecting relevant market and customer data to improve our database.
- Danalysis: Support in the evaluation and analysis of marketing data to gain insights into customer behavior and market trends.
- Data quality: Support in maintaining and improving data quality in our systems, including cleansing and optimizing existing data sets.
- Customer journey mapping: Helping to create and visualize customer journeys to understand and optimize the customer experience at different touchpoints.
- Process optimization: Identification of weak points in data processing and support in implementing more efficient processes.
- Reporting: Creating and presenting reports and analysis to support the marketing team in making strategic decisions.
What you need
- Ongoing studies in business administration, marketing, business informatics, data science or a comparable field.
- Initial practical experience in marketing or data analysis is an advantage.
- Analytical thinking skills and an affinity for numbers and data.
- Confident handling of Excel and ideally initial experience with analysis tools (e.g. Google Analytics, Power BI, Tableau).
- Structured and independent way of working and a high degree of accuracy.
- Ability to work in a team and enjoy collaborating in a dynamic environment.
What you get
- Exciting insights into marketing practice and the opportunity to gain practical experience in a future-oriented field.
- Flexible working hours that are compatible with your studies.
- A motivated and helpful team that will support you in your professional and personal development.
- The opportunity to participate in strategically important projects and contribute ideas.